David Brin, author of The Transparent Society, made it very clear in 1998 that soon privacy in our everyday lives would be impossible.  Today he stands correct.  A blogpost by Ben Casnocha on Marketplace Tech  titled Its a Transparent Society, so lets get naked agrees with Brin.  You cannot hide from this transparent society we live in.  Like the system we live in, its all how you play the game.  Yes you may have the freedom of choice, but this is limited as you do not have a choice to be completely private.  Unless of course you live in Red Mountain B.C. which is completely off the grid. Ben Casnocha explains that due social media is the forefront to this transparent society we live in. Take a look at Facebook.  We are an OPEN BOOK on Facebook.  People know where we live, our birthday, our phone number, our moms phone number, our cousins boyfriends best friends brothers phone number!  People know our every thought, every move, our sadness, our happiness.  Why would people even think about interacting with us when they just check in to the open book to see whats going on before they go to bed and first thing when they wake up in the morning.  The benefit to our transparent society.  This openness brings people together, so Casnocha says.  Read his post to see his other thoughts.

BEN CASNOCHA: Science-fiction author David Brin warned a decade ago that in the future, privacy would be impossible. Our best option would be to live in a “transparent society.” Welcome to the future.

Teens and adults today are choosing to publicize where they live, what they believe in, what their friends are like. On the Internet, it’s easier than ever to disclose yourself. Yet we always hear the same thing from concerned parents and employers: What’s happening to privacy?!

It’s easy to dismiss today’s hyper-publicness as the doings of rash teenagers, or egomaniacal bloggers obsessed with their personal minutia — easy, and wrong. In fact, a rational cost-benefit analysis shows good reasons to live a naked life. That’s because there are benefits to transparency.

Take increased social connectedness. Losing track of childhood friends used to signify adulthood. Now, every old friend is a Google search away. Soon, 50-somethings may still be in touch with their high-school friends. And by disclosing your passions online, you might even make new friends. I know I have. Openness brings people together.

Look, it’s true that transparency has its costs. Down the road, today’s teens may regret posting those drunk pictures and gratuitous blog entries. But since 97 percent of teens and tweens say they belong to a social network, everybody will have a screw-up or two from their adolescence.

This creates what some call “Mutually Assured Embarrassment”: If you smear me with that post I wrote at age 15, I’ll spread photos of you sucking on a beer bong.

And transparency isn’t all-or-nothing. Today’s networks have detailed privacy settings you control. As blogger Jeff Jarvis has put it, “Publicness is good so long as we decide how public we want to be.” Like it or not, the transparent society is here.

Most of my friends are out on the Web, where we tell the world who we are and what we think. Those who are still fully clothed shouldn’t be surprised if folks start asking, “What are you trying to hide?”

My thoughts?

Yes i agree it does bring openness with people but there needs to be a sense of limits on how much you broadcast.  Today your employers follow you on Instagram to see if you are going to show up hungover Monday morning to work.  After an interview they will search you on Facebook.  While looking for employers, companies can contact you via Facebook.  When you apply for a job via a posting on Twitter you need to remember that 4000 other people also saw that posting so how do you know that they are looking for specific traits, personality and work ethic when they have broadcasted to the world their job posting.

We do live in a transparent society but we need to remind ourselves we cannot hide behind social media platforms and face to face interaction is key to building long term, credible and trustworthy relationships on a personal level ad a professional level.